It’s becoming more difficult than ever to interact with others without someone diverting their attention to their phone to scroll through social media. Whether it’s Facebook, Instagram or another site, generations across the board are increasingly engaged on at least one social media platform. However, social media has long outgrown its roots as a place to connect with high school classmates and post pictures of grandchildren. Increasingly users are relying on social media to job search. Job seekers can gain a lot of insight about company culture from the organizations social media presence, and understanding how different generations are using social media during the job search process can help companies leverage their posts and platforms in a meaningful way.
Regardless of what generation is interacting with your organization via social media the key is authenticity in representing your company and its culture. Don’t try to be something you’re not to attract a certain audience.
Impressed. Surprised. Encouraged. Reflecting on last week’s event, these are the three words that quickly come to mind. The 2017 Ag & Food HR Roundtable was the first for me to attend and it did not disappoint!
Throughout my professional career I have been a part of organizing and executing several large-scale events and am aware of the in-depth planning that is required to successfully host an event with as many participants and speakers as the Roundtable has. The Roundtable went off without a hitch which is a testament to the competency of the organizing committee and AgCareers.com staff. Meals were substantial and caffeine was readily available! Attendees were welcomed with a gift bag full of goodies including the conference proceedings booklet that contained not only the schedule but also valuable conference information and speaker biographies.